“Through working with designers from different design disciplines and communicating with different stakeholders, we learned different values and priorities. To design a circular system, we need to be patient, be open-minded, be inclusive, be creative and, most importantly, keep things simple.”
Team
CIRCEAUTY TEAM
Goldsmiths University of London - United Kingdom
A multi-university team of six master students from Goldsmiths, University of London, University of Cincinnati, and the Illinois Institute of Technology. The team includes diverse design profiles in service design, user experience design, space & experience design, and industrial design. They are grateful for the opportunity to learn new tools and resources and put them into (design) practice.
Team members - Xiaolin Yang (China), Siyuan Teng (China), Cuixian Yin (China), Rui Pang (China), Yujie Tang (China) and Yiqi Fan (China)
“The service solution is well thought out and clearly presented. The team did a brilliant job of qualitative research for their end-users, interviewing and observing them to draw thoughtful insights and identifying key pain points.”
Assessment coach, Harriet Ruff - Senior Managing Experience Strategist at IBM iX, London, United Kingdom
Service concept
CIRCEAUTY - a service aimed at raising awareness about environmental protection by engaging users in a transparent recycling system. It focuses on reducing cosmetics' pollution by providing users with pre-processing instructions and recycling points through an app and physical collection points.
Other teams
Initiated and powered by Philips Experience Design
and co-organized with SERVICE DESIGN COLLEGE, in
collaboration with IBM and the Ellen MacArthur Foundation.
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