“In our team, everyone is good at different things. We played to our strengths, cultivated the tacit understanding of teamwork, and this helped us to improve the efficiency of our cooperation!”
Team
LONDON ARTS 3
University of the Arts London - United Kingdom
Team London Arts 3 is a dynamic group of young students from University of the Arts London currently pursuing an MA in Service Design. Coming from multiple backgrounds like interaction design, finance and product design. The team focuses on the development of human-centred design and establishing good communication between the target and them.
Team members - Peiling Wu (China), Chuan Li (China), Fanxi Zhou (China), Jijun Li (China)
“Their idea to create a physical and digital heart puzzle was very innovative and was aimed very specifically on children - a particularly hard demographic to design for.”
Assessment coach, Raj Shehmar, IBM Studios London, UK
Service concept
Lightup - a game system with educational implications for minors. Partnering with families, doctors, schools and charities to provide educational games for minors who can learn necessary medical terminology, with the aim to enable them to better understand their own illnesses and become more willing to cooperate and participate in treatment. .
Other teams
Initiated and powered by Philips Experience Design
and co-organized with SERVICE DESIGN COLLEGE, in
collaboration with IBM and the Ellen MacArthur Foundation.
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